Quite an informative presentation here about the changing media landscape, the use of technology and media convergence. What conclusions might we draw from this regarding advertising and brand awareness?
Small Business Marketing in 2010
This is an interesting read on small business marketing in 2010. Read the article here. I especially like the point she makes that social search has the ability to eclipse the value of traditional SEO efforts in 2010. We have found that to be true. Search engine optimization is ever important, but our clients are also finding great value (and a great response from their customers) in the social media arena.
Perhaps Stephanie will chime in on this.
