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Targeted Community Involvement Makes a Huge Difference for D.R. Horton

Edge Multimedia helped client D.R. Horton overcome a large challenge – not being a company that was  local to Portland, Oregon. Since moving corporate headquarters from Texas to Portland wasn’t really an option, we helped our client strategize on ways to show our hometown of Portland that they genuinely cared about being here.

Raising Meals and Giving Hope at the KPTV Telethon!

Lots of excitement on-site at the Portland Rescue Mission Telethon hosted at KPTV! Donors giving $100 gifts fed and cared for 53 people over the holiday season. Call 503-619-HOPE (4673) to give through 11:30pm on November 10th! And, when you give $100, you get a $50 Stanford’s gift card while supplies last.

 

Portland Rescue Mission Selected as Candidate for Community Gift – We need your vote!

Our client Portland Rescue Mission was selected as a potential recipient of Advantis Credit Union’s GROW community fund for local projects.  If chosen, they will receive money to replace broken and damaged dining room tables at their Burnside Shelter, which will allow the shelter to continue serving more than 700 meals every day to homeless and hurting people right here in our community. You can cast your vote on Facebook  or on Advantis Credit Union’s website.   Once you vote, help spread the word! Please Like or +1 this article (or both). Thank you for your support!

Grow Your Own: Grass Roots Marketing

Edge Multimedia has combined some grass roots marketing tactics with a combination of more the more traditional for Grower’s Gold Soil mixes by Sun Gro.  We have advertisements on billboards, radio stations, and television stations across the western half of the US.  In addition, we have been working to build a Facebook page, distributing custom seed packets at events with the Grower’s Gold logo and a $5 rebate, and some unique video’s on YouTube!

Edge Multimedia Celebrates Cinco De Mayo with D.R. Horton

Edge Multimedia has been working to foster a relationship with a local electric bike company and our client D.R. Horton. This past Cinco De Mayo we celebrated that relationship along with the independence of our Mexican neighbors at their gallery in the Pearl District.

D.R. Horton is giving away an electric bike as part of the grand opening of their new neighborhood: Division 43.  In addition, the first ten people to purchase one of these “Micro” homes will receive a bike to park in their bike garage!  www.microPDX.com

Go for the GOAL’D Treasure Hunt

To drive traffic to suburban communities and build upon the relationship we have been building between D.R. Horton and the Portland Timbers, we set up this exciting treasure hunt!  For the month of May future home owners and members of the Portland community are encouraged to Go for the GOAL’D!  There are over 400 prizes including a grand prize of an exclusive PIZZA PARTY with a TIMBERS PLAYER!

Four lucky Treasure Hunters will win FREE TIMBERS TICKETS and the opportunity to compete at half-time for a chance to win a pizza party! Additional prizes include:  Tickets to Timbers games, FREE pizza coupons from Papa Murphy’s, Timbers merchandise, and other fabulous prizes!

Register for your first clue at DRHorton.com/GoTimbers or Text GoTimbers to 25827.   Contest runs May 5, 2011 through May 25, 2011.

 

Get ready for the Timbers!

Having a great time working with the Portland Timbers and DR Horton.  Looking forward to the home opener on the 14th.  Go Timbers!

Edge is Hitting the Road on Two Wheels!

Edge staffers hit the roads of the Pearl District and NW Portland testing out the power of an electric bike.  Check out the video!

D.R. Horton Teams Up with Portland Trail Blazers for Grand Opening

In order to celebrate the Phase 2 Grand Opening of the D.R. Horton neighborhood Windswept Waters, Edge Multimedia coordinated a fun family event that occurred on March 13, 2011. With the new partnership with the Portland Trail Blazers, the team alum Jerome Kersey made an appearance with two BlazerDancers and Blaze. While they distributed autographs and took photos with fans, families were able to enjoy a barbequed lunch compliments of NW Natural Gas, visit the tents of 95.5 The Game and 99.5 The Wolf to play games and win prizes, and tour the homes.

Edge Multimedia Coordinates Grand Opening of New D.R. Horton Neighborhood

In late January, Edge Multimedia worked with D.R. Horton to host a successful grand opening and ribbon-cutting ceremony for one of their new neighborhoods, Bethany Creek. With live billboards and the distribution of fliers, over 250 neighbors and potential buyers flocked to the new homes. Attendees enjoyed complimentary wine, crackers and gourmet cheeses while they toured the open houses. The Beaverton Chamber of Commerce helped commemorate the event with an official ribbon-cutting ceremony and photographs.