Top: 26-ft long fence banner Bottom left: 4x8 permanent neighborhood signage Bottom right: Neighborhood logo design
Edge produced this logo design and signage package for D.R. Horton, one of the nation’s largest home builders. It was important that the design portray the overall feel of the neighborhood location, which was a premiere hill-top location with gorgeous views in a very desirable neighborhood – located in the heart of one of the best school districts in the city.
Outdoor advertising, also known as out-of-home advertising, can be very effective when used correctly. This medium encompasses everything from billboard advertising to bus side advertising to creative advertising on buildings. There are a lot of successful ways to utilize this diverse medium and we always have fun with it. Below are some examples of our outdoor advertising work with local Portland businesses.
Edge Multimedia helped client D.R. Horton overcome a large challenge – not being a company that was local to Portland, Oregon. Since moving corporate headquarters from Texas to Portland wasn’t really an option, we helped our client strategize on ways to show our hometown of Portland that they genuinely cared about being here.
Edge Multimedia designed sales office space from concept to completion.
Top Row Sales office displays including lifestyle imagery blended with elevations and floor plans placed atop an artistic rendering of the neighborhood logo.
Bottom Row Left: Grand opening celebration featured a tie-in with the Portland Trail Blazers. Jerome Kersey, Blaze and the Blazer Dancers were present. Middle: Sneak Preview event including a ribbon cutting with the mayor. Right: Guests enjoying the event which included tasty food, wine tasting and appearances from multiple radio stations.
© 2012 Site designed by Portland Advertising Agency Edge Multimedia.
